Why Protein Matters

Protein is not just another nutrientβ€”it's the fundamental building block of your fitness journey

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Muscle Building

Protein provides the essential amino acids needed for muscle protein synthesis, the biological process responsible for muscle growth and repair.

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Recovery

Adequate protein intake accelerates recovery by repairing muscle tissue damaged during exercise, reducing soreness and downtime between workouts.

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Strength Development

Protein consumption promotes neuromuscular adaptations that enhance strength, power, and overall physical performance.

Protein Needs by Activity Level

References
  • World Health Organization. (2007). Protein and Amino Acid Requirements in Human Nutrition.
  • American College of Sports Medicine. (2016). Nutrition and Athletic Performance.
  • Academy of Nutrition and Dietetics. (2016). Position on Nutrition for Athletic Performance.
  • JΓ€ger et al. (2017). International Society of Sports Nutrition position stand: protein and exercise. Journal of the International Society of Sports Nutrition.